Univativ Technologies Pvt. Ltd.
Search Engine Optimization (SEO) is the practice of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). The goal of SEO is to attract more organic (non-paid) traffic to a site by making it more relevant and authoritative in the eyes of search engines like Google, Bing.
Search Engine Optimization (SEO) is an essential digital marketing strategy that involves optimizing various aspects of your website to rank higher in search engines, attract more organic traffic, and ultimately grow your business.
Identifying the specific words and phrases (keywords) that potential customers use when searching for products, services, or information related to your business.